A campaign from a leading SEO company will have great results!
Your benefits of hiring us to dominate your industry on Google
Once the expert SEO work is completed = Free advertising!
Do you want more customers? More profits? A great reputation on the web? Free Advertising and a steady flow of new customers? These are all things that can be achieved with search engine optimisation. With Alphera Media Group, a specialist SEO company in Auckland, your website will quickly rank higher on Google and other search engines. Guaranteed first-page ranking results within 6 months!
Expert Search Engine Optimisation
Free Advertising is absolutely possible. Imagine leads, enquiries and new clients/customers on autopilot coming in from your website regularly every month for free!
Get an incredibly insightful and professional Website Audit for your Website absolutely free right now!
Alphera Media Group Guarantees Organic Google Page 1 Results!
Once the SEO is completed and your website is ranking at the top for relevant searches on Google, our expert search engine optimization can give you free targeted Google traffic for many years to come!
Do you want more customers? More income? A great reputation on the web? These are all things that can be achieved with our organic results services. Partner up with us, Alphera Media Group, a specialist SEO services Auckland company, we provide much more value for your investment compared to any other SEO agency, your website will rank higher in Google and other search engines to generate fantastic results. Guaranteed!
Auckland SEO & Digital Marketing Company – New Zealand 100% Owned
Alphera Media Group is a Digital Marketing Agency specializing in expert SEO services in Auckland, New Zealand, and Internationally. The experienced SEO services company experts marketing manager will help you to define, implement and manage your marketing strategy through organic (free) searches, leading to top rankings in Google search engine results pages and free traffic for probably years to come.
We use industry-leading processes, methods, tools, tactics, and techniques to give you the best results possible for our clients, in often very short time frames.
We offer an Iron-Clad guarantee!
Better than Google Ads – We will rank your website in the top 10 Google results after only 6 months of engaging our Auckland-based SEO services company, guaranteed!
As a successful and experienced SEO agency from Auckland, Alphera Media Group offers a complete range of related services. We also service the rest of the country and the globe including On-Page, Content Optimisation & Off-Page and Link Building, to compete with the best agencies in the world.
The Alphera Media Groups, has a team of SEO experts, all with a minimum of 5 years of industry experience. They understand brand identity; and will therefore act as reliable partners for companies whose business is driven by an online audience. Through targeted analysis, they will assist clients to improve their online visibility and enhance brand engagement, leading to increased sales and conversion rates (turning visits into orders).
We will develop strategies with hands-on effort and world-class tools that work together for each project, based on industry standards, our years of industry experience, and data gathered from previous successful campaigns.
Our SEO Case Studies
SEO Case Study #1 – Funky Gifts
Client: Funky Gifts an NZ Gift Store
Services provided:
Complete redesign and build of a state-of-the-art Ecommerce Store
Ongoing SEO Google Page 1 Optimisation for 200 Keywords
Results:
Over 100 Keywords ranking on the first page of google.co.nz!
With numerous number 1 google search results for very competitive keywords like “Gifts NZ” and “Mens Gifts” and many others.
Organic – Free traffic from organic Google searches, and website visits as a result of the top Google search rankings: 30,000 plus every month!
Value of free traffic in Adwords Budget: Over $60,000 a month!
SEO Case Study #2 – Funky Gifts
Client: Premium Spices – A Spice and Health Food Online Store
Services provided:
SEO Google page 1 Optimisation!
New Cooperate Identity – Logo and Rebranding
Complete redesign and modernisation of eCommerce store, including many integrations with other platforms, eg. Shipping, Trade Me, etc.
Results:
Beautiful shop front, much higher conversion for visitors than the previous website(+35%). Much improved usability and functionality over the old store.
Order processing time has been reduced by 45% through smart integrations with other software.
Already 5 competitive keywords ranking on the first page of Google.co.nz after only 8 weeks of Search Engine Optimisation (as at 03.08.21) many other keywords are not far behind:
Keyword Rank on Google.co.nz – After only 8 weeks of SEO
Organic Spices nz 1
Bulk Spices nz 2
Bulk Spices 4
Spices nz 5
Spices 9
FAQ’s – Frequently Asked Questions
Why is it important to be on the first page of Google?
Many people who are looking for products or services online using the search engine Google to find what they are looking for. The top search results on Google are known as organic results. This means that they are the result of someone searching for what is being searched by someone else, not paid ads or sponsored links.
If an organisation does not rank highly on the first page of Google, it will be very difficult for people to find them online and the business may suffer as a result.
To ensure that your website is found by new customers, it is essential to be on the first page of Google’s search results pages. Having your website on this page will increase traffic to your site, which will lead to increased sales and revenue.
How does Search Engine Optimisation work?
Search engine optimisation is the process of improving the visibility of a website or a web page in search engine results pages (SERPs) by ensuring that content on the page is relevant to specific keywords that might be used to find that page.
The following are some basic search engine optimisation tips for beginners:
- – Focus on what are called “keywords.” This is often the phrase you would type in if you were looking for something.
- – Consider using keywords in headlines, subheadlines, captions, and text.
- – Use synonyms of your target keyword when they make sense.
- – Make sure that your website has good content.
- – Improve your site’s loading speed
What are some of the most common mistakes made with SEO?
There are many mistakes people make. Here are some of the most common ones:
- Ignoring the importance of on-page optimisation
- Not treating backlinks as an investment rather than an expense
- Not building relationships with other sites to promote content
- Not paying attention to analytics
- Ignoring the importance of social media marketing
Is professional optimisation only for websites with high traffic?
SEO is not just for websites with high traffic. In fact, the point is to generate better traffic, not just more visitors. This can be accomplished without a high volume of visitors, but it requires a higher quality of engagement.
What is SEO exactly?
Search engine optimisation is the practice of improving the ranking of a website on search engine results pages (SERPs). It can involve the use of on-page and off-page techniques. On-page techniques include optimizing the content, title tags, meta descriptions, header tags, and images on a website. Off-page techniques include link building and social media marketing. Techniques can be used from both an on-site perspective and an off-site perspective.
Search engine optimisation is a term that you may not be familiar with. But we can guarantee that it’s something your business needs to know about. We at Alphera Media Group, as an expert New Zealand company based on the north shore of Auckland, know everything there is to know about getting your website placed right at the top of the Google search results page.
The process can simply be defined as optimising your web pages to rank higher in the search engines. It is a very complex process that requires expertise, patience, and lots of experience.
Our company definition is “The Complex Science and the High Art of getting a website to show up on the first page of Google”, generating free customers/clients through targeted traffic for your website or online store.
Importance of Search Engine Optimisation
Search engine optimisation (SEO) has many benefits for your business: free or low-cost leads; increased brand exposure; improved customer loyalty; a better online reputation; more website traffic and customers — and an overall better return on investment for your business.’
You might be wondering what our services are and how they can benefit you. Search engine optimisation service is a process of improving the visibility of your website or blog on organic searches, such as Google and Bing. The benefits can include increased site traffic, customer conversions, and higher rankings in the SERPs (search engine result pages).
The most important thing to remember is that it’s not just about ranking high-you need to have content on your site that is engaging and informative. The second most important thing is for your site to be mobile-friendly, so people can find you through their phones or tablets! We can write killer content for your website and if needed we can handle the mobile optimisation as well, as we are a specialised expert company, but we also do excel at other forms of Digital Marketing including Web design and Development
Effective, Results and Data-Driven Search Engine Optimisation
Effective, results, and data-driven SEO It is an ongoing process that requires specialist know-how, experience, and dedication from an expert SEO agancy for at least 6 Months, better even 12 to 18 months.
We offer expert advice on how to get started, as well as affordable packages for any budget. Get in touch today!
It’s a very important part of the online marketing process that you should be aware of if you want to grow your business on the internet. The service may target different kinds of search, including image search, local search, video search, academic search, news search, and industry-specific vertical search engines. Get a free quote for our expert service here:
Benefits of Search Engine Optimisation
The benefits of search engine optimization are many, including free, targeted traffic driven to your site organically (free) through the ‘rankings’ or natural listings in search engines like Google, Bing, and Yahoo; increased brand exposure; improved customer loyalty; a better online reputation; more website visitors and customers—and an overall better return on investment for your business.
Simple SEO In 5 Minutes | What Is it And How Does It Work?
Please see the following video for a basic, quick introduction.
Get the Benefits for Your Business – by engaging us, your trusted expert SEO Company
- Increase Brand Awareness, Traffic & free audit
- Competitive Keyword Research
- Keep Your Site Healthy and Safe
- Increases your website traffic
- Improve Customer Loyalty and Increases Engagement
- Improve your Website Reputation and Visibility
- Build a Thriving Online Community
- Increase Your Sales and Conversions
- Be Found More Easily in Google Search Results to get more visitors
- Save Money on Google Ads – PPC Advertising Campaigns
- Increase Email Subscribers and Social Media Engagement
- Free advertising
Search engine optimisation, the process of affecting the online presence of a website or web page in search engines has several benefits that can help increase your bottom line. Even though the process requires a lot of effort and patience, it is clearly the most effective online marketing strategy available today.
Black Hat Methods
What is Black Hat?
Black hat describes a set of techniques intended to manipulate the visibility of a website or a web page in a search engine’s unpaid results—often referred to as “natural”, “organic” or “earned” rankings.
Over time, however, people began to take advantage of loopholes and started developing “Black Hat” methods of artificially gaining higher positions in search engine rankings.
Black Hat SEO is a digital strategy that uses spammy and unethical means to rank highly in Google. It can range from using deceptive links, keyword stuffing without doing competitive keywords research; and other sneaky tactics to artificially boosting the ranking of your site online. These methods can be risky because they often get you penalized by Google, meaning it will take longer for your website to show up when people search for something on Google.
Black Hat: Unethical and against Google’s Webmaster Guidelines, these techniques include things like keyword stuffing, creating doorway pages, or hidden text on a site. They may improve search engine rankings but do nothing for users.
Watch Video for 3 Black Hat Techniques That WILL Get You Banned from Google
Want more information about our strictly White Hat services? Click here
White Hat
In contrast, white hat is the use of strategies, techniques, and tactics that focus on helping you develop your presence through engagement, interactions, and relevance.
White Hat techniques adhere to Google’s guidelines and focus on creating high-quality sites that don’t trick search engines into giving them higher rankings than they deserve. This includes optimised content & relevant content such as informational articles or video tutorials. White Hats do not attempt to manipulate or trick search engines into placing their sites higher than they deserve in the SERPs Search Engine Results Pages. By using this content technique, we use the most competitive keywords, using meta tags, doing proper competitor research, page titles, using of good SEO strategy to rank higher google’s search results.
While all these terms may sound vague and confusing, what they mean is that white hat practices tend to be more ethical while Black Hat methods are often too clever by half and play fast and loose with Google’s rules.
Alphera Media Group strictly only uses ethical white hat tactics to get fantastic results for our clients.
Our White Hat only Services
Our strictly White Hat services enhance your rankings in search engines by focusing on things like:
- Optimising your site structure, content, and technical architecture
- Branding & Reputation Management: building online authority for you or your company brand using strategies that align with Google’s current recommendations and best practices
- Link building: The building of authoritative links from relevant websites to your website which will increase its ranking in search results pages for certain key phrases. It’s all about quality over quantity! Links from other sites help to boost the authority of your website.
Professional SEO is generally split into 3 separate areas of expertise
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Technical
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On-Page
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Off-Page
Technical Optimisation
The first thing you should know about technical SEO is that it’s the process of optimising your website to rank better in search engines. It encompasses a wide range of techniques, from fixing broken links and site errors to adding rich snippets and structured data. Technical SEO can be time-consuming and complicated, but it’s an absolute must for any web page that wants to rank in Google.
Some Important Basic Technical Concepts
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Identify crawl errors with a crawl report. Check and correct coding issues
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Check HTTPS status codes. Check & optimise the Site’s robots.txt file
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Check XML sitemap status. Site Map creation
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Check Site load time. Site Speed testing and optimisation – Google likes fast sites
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Ensure your site is mobile-friendly
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Audit for keyword cannibalization. More than one page competing for the same keywords
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Perform a Google site search
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Check for duplicate metadata
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Meta Tag and Title optimisation for relevant keywords
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Check for broken sites links
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Set up Google Search Console
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Set Google Analytics and conversion tracking
For more In-depth information about technical SEO please watch the following video:
On-Page Optimisation
On-page efforts are actions we can take on your website to increase rankings. Some examples are: creating helpful and entertaining content for users, adding meta tags for titles, descriptions & keywords, reducing image file sizes, etc.
On-page refers to all the factors of your website’s design and content that influence your site’s organic rankings. These are things like meta tags, headings, URL set up, internal linking, load times, image optimisations, etc. Any changes you make On-Page should be complementary to the overall goals of your website.
Some Important Basic On-Page Concepts
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Creation of Content Strategy
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Contextual Linking – Links within the website
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Keyword Distribution – Needs to be at the perfect ratio
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Create engaging and relevant optimised content for pages, articles, and blog posts
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Check for duplicate Content
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Check existing content for originality – No plagiarism allowed!
For More In-depth Information about on-page techniques please watch the following video:
Off-Page
Off-Page SEO involves, amongst other things, getting links pointing back at your site from other websites. It also includes social media signals such as likes and shares too! You can get these links naturally by creating great content which other people will want to link to. You can also get links by contacting website owners.
Some Important Basic Off-Page Activities
- Link Building
- Brand Mentions
- Commenting
- Forums
- Influencer Outreach
- Guest Authoring
- Social Networking
- Social Bookmarking
- Content Marketing
For More In-depth Information, please watch the following video:
It should not be either-or but for in-depth information about the benefits of each please watch the following video:
Off-Page vs On-Page Techniques
